Writing and Editoral Leadership

 Thought Leadership and Ghostwriting

I've worked with multiple executives to bring their thought-leadership ideas to the page. Under their names my thought leadership ghostwriting for SAP, Finance of America, and Johnson&Johnson has appeared in Kiplingers, SAP Digitalist, The Street, and The Scotsman Guide. I'm happy to share additional samples privately upon request.

Copywriting and Campaign Work

I no longer pursue copywriting work, but my experience in that role is fundamental to how I approach strategy today. And, let's face it, a big part of content strategy is understanding how good writing works and doing a fair amount of it yourself (or, that's been my experience). As a copywriter, I created multi-channel campaigns (B2B and B2C) for multiple Fortune 400 companies in a wide range of industries. Here is a small sampling of the work I did while sitting in the copywriter seat.

Personal Writing